El palco de la Primera Dama también tiene motivos electorales

Mark Halperin:

Citizens from general election vitals Colorado, Florida, Michigan, North Carolina, Ohio, Pennsylvania and Virginia to join First Lady in box for State of the Union.

This is fair game for all White Houses. David Plouffe doesn't miss a trick. The re-election campaign knows full well that they will get millions of dollars in media coverage in these states over the next day. And I bet they are facilitating some of it. This is the kind of thing that Romney and Gingrich can't match, which is why incumbents always have such a big advantage.